Ad Capital
Surviving on $500 Annual Quotas
Nepal Rastra Bank allows each Nepali citizen holding a PAN card to load up to $500 USD per fiscal year on a prepaid Dollar Card. If you spend $10 per day on Facebook Ads, your annual allowance is exhausted in just 50 days.
Relying on a single personal dollar card is the single most common reason promising dropshipping stores abruptly halt operations in Nepal.
Multi-Director / Agency Route
To scale beyond $500/year legally, establish a registered partnership firm with 2 to 3 partners (yielding $1,500/yr), or partner with an accredited Nepali digital marketing agency holding an NRB Commercial Ad Payment license.
Core Takeaway: Never run wide untargeted ads that burn precious dollar card balance without conversion tracking.